About

I owned and operated a Row House boutique fitness brand in Colorado for 3+ years.  I know what it feels like to make payroll the morning after a slow January. I know the math on a busted machine at 8pm. I know what your landlord's "minor lease amendment" actually means.

Life happened, and I sold my gym.  Since then, I've felt the pull to help other owners sell knowing that the gym sales market is poorly served. Most business brokers treat a fitness business like a generic small business, run a generic listing process, and produce a generic outcome — usually a price 20–30% below what the business could have sold for, or no sale at all.

I work primarily with fitness businesses in the Mountain West. That's not a limitation. It's the entire point.